Over the course of the launch campaign Sundae worked with the Everyman team to look after the announcement of, the brand new venue, Everyman Manchester St. John’s, the launch party and guestlist, the Busby World Premiere and Stealing Sheep’s BIG WOWS Video Series Premiere.
For the announcement we placed features in The Business Desk, I Love Manchester, The Manc, Insider, Place North West, Manchester Wire, Manchester’s Finest, BBC Radio Manchester and Manchester Confidential along with a ‘First Look’ in MEN Online and MEN Newspaper plus much more.
The launch party saw us generate a guestlist of 50 people from the creative industries and influencers alike, for the Busby World Premiere we brought influencers from the acting, lifestyle and fashion industries to the red carpet and along with Stealing Sheep we partnered with Design Manchester to put on an event that generated plenty of social media activity from the crowd full of creatives and influencers.