Client

Everyman Manchester St. John's

Results

33

pieces of coverage

65.8m

total reach

About

Sundae delivered the communications campaign for Everyman Manchester’s launch events, continuing our role of engaging with the community and regional press as we have done for them in Birmingham, Leeds, Liverpool and Newcastle. Sundae worked with the Everyman team to look after the announcement, the launch party and guestlist, the Busby World Premiere and Stealing Sheep’s BIG WOWS Video Series Premiere.

Everyman Manchester 3

The Campaign

Over the course of the launch campaign Sundae worked with the Everyman team to look after the announcement of, the brand new venue, Everyman Manchester St. John’s, the launch party and guestlist, the Busby World Premiere and Stealing Sheep’s BIG WOWS Video Series Premiere.

For the announcement we placed features in The Business Desk, I Love Manchester, The Manc, Insider, Place North West, Manchester Wire, Manchester’s Finest, BBC Radio Manchester and Manchester Confidential along with a ‘First Look’ in MEN Online and MEN Newspaper plus much more.

The launch party saw us generate a guestlist of 50 people from the creative industries and influencers alike, for the Busby World Premiere we brought influencers from the acting, lifestyle and fashion industries to the red carpet and along with Stealing Sheep we partnered with Design Manchester to put on an event that generated plenty of social media activity from the crowd full of creatives and influencers.

Quotes

Sofas in every screen and drinks delivered to your seat

Daisy Jackson - Manchester Evening News

Everyman cinema group sits in a niche of its own

Cat Rutter Pooley - Financial Times

Everyman Manchester St. John's

Journal

‘Think you know your favourite celebrity? Think again!’ When you think about your favourite actor, do you see them as one of their characters? Playing a role certainly requires a touch of drama and a ton of charisma, but what happens when the cameras stop rolling? That’s where  Matt and Roxy’s Celebrity Side Hustles comes […]

Journal

We’re currently working on something super exciting! ‘Music for the Senses’ is a brand-new, city-wide multi-sensory art trail taking over the city this summer from 7 July – 31 August, and a guitar amnesty, to collect musical instruments for art installations, exhibitions and to donate to grassroots musicians, is now open. One of the many […]